Native Union Moshi Moshi 04i

May 4, 2011 by  
Filed under Reviews

Native Union won us over with its remarkable concept of a phone for an iPhone, but has adding more features meant it’s forgotten what made it a success? Here is an excerpt of my review on TrustedReviews.


Native Union Moshi Moshi 04i

Our Rating

  • 5/10

Scores in detail

  • Features
  • Performance
  • Usability
  • Value
Price as reviewed: £179.90

The ‘Moshi Moshi 04i’ is the big daddy of the 03iwe reviewed at the beginning of April. Like the 03i it makes the same basic assumption: for all its merits, the iPhone isn’t the best phone. Furthermore when speaking on the phone you aren’t able to look at the screen without using the dodgy external speaker or rushing to get your headphones. So why not make an elegant receiver with better call quality and supply it with a base that doubles as a charge/sync dock? Yes, it actually makes a kooky kind of sense.

Consequently the 04i shares a number of similarities with the 03i. For a start both pair to your iPhone using Bluetooth and both receivers have volume up/down and a multi-function button with the same combination of controls:  answer (press once), reject (hold for 1.5 seconds), redial numbers (double press) or switch calls (hold in calls). Pressing both volume keys simultaneously mutes a call. To answer a call just pick up the Moshi, to make a call redial using the Moshi’s MFB or dial on the iPhone and pick up the 04i receiver. There is even voice dialling: add voice tags to any contact on your handset then hold the multi-function button for 1.5 seconds and when you hear the beep speak the tag into the receiver. Clever.

From this point onwards, however, things couldn’t be more different. For a start, while the concept and basic functionality remain the same the two products look nothing alike. Whereas the 03i is designed to be simple and full of curves, the 04i has numerous flat surfaces and rigid angles. The 04i also ditches the uniform look of the 03i to mix aluminium and plastic finishes, looking less like a discrete office accessory and more like a 1980s ghetto blaster. The 03i vanishes in the background, the 04i demands your attention. READ ON

Nintendo Wii 2: Desperation or Masterstroke?

May 4, 2011 by  
Filed under Features & Editorials

The Wii 2 has been confirmed, but by launching early is Nintendo a genius or just deperate? I weigh up both viewpoints for TrustedReviews. Extract below.


Nintendo Wii 2: Desperation or Masterstroke?


‘Everyone has a good CV and a bad CV’. This was some of the best advice I have ever received. The point is nearly anything can be seen in a positive or negative light and never was this truer than with Nintendo’s official announcement of its next generation Wii.

“We will show a playable model of the new system and announce more specifications at the E3 Expo, which will be held June 7-9, 2011, in Los Angeles” said the company in a remarkably short press release. “Sales of this new system have not been included in the financial forecasts announced today for the fiscal term ending March 2012,” it added vitally – but more of that later.

We can’t deny the news is exciting, so let’s first take a look at the ‘Good CV’. Nintendo arguably won the last round of console wars. To date the Xbox and PS3 have each shipped around 50m units while the Wii has sold 86.01m “on a consolidated shipment basis between its launch in 2006 and the end of March 2011” according to Nintendo’s own statement. ‘Consolidated’ or not, that’s a staggering figure and arguably all the more impressive because Nintendo achieved it by daring to be different.

The genius of the Wii is it was never a rival to the Xbox or PS3. It let the two hardware heavyweights fight it out while targeting a casual audience. It wooed them with low pricing and an innovative control system now aped by Sony’s Move and Microsoft’s Kinect. The cost of developing these accessories has led to widespread reports that neither Sony or Microsoft will replace their consoles until 2014. By daring to be different Nintendo now looks to have a two year head start.

What about the Wii 2/Wiiii itself? READ ON

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